Tuesday, September 1, 2009

Psychological Link Between 'Weight' And 'Importance'

good read...........I am not sure if this explains why people are not interested to pay for software but ok to pay for hardware.......
"Gravitational pull not only shapes people's bodies and behavior, but influences their very thoughts," the authors conclude. Jostmann also notes that this can work in the opposite, "misleading people to take lightweight, but in fact important, matters too lightly."

No comments:

Post a Comment